Revisiting entrepreneurial brand loyalty
Customers are more likely to remain loyal to the same brand over time when they develop a sense of loyalty, mainly when alternatives compete with the brand.
By Farai Chigora and Tabani Moyo
3h ago
Muponda withdraws, backs Magwizi for top Zifa post
Elections will be held on January 25 next year. Before that, candidates will go through a vetting process and eligible ones will be announced on December 23.
By Fortune Mbele
Dec. 11, 2024
US embassy advances Byo women entrepreneurs
AWE is an exchange programme that started in 2019, to empower women with the knowledge, networks and access to opportunities they need to launch or scale up successful businesses.
By Margaret Lubinda
Dec. 11, 2024
‘Entrepreneurship is everyone’s responsibility’: Zunaid Moti issues call to action
Moti believes that ultimately, the most important requirement for becoming an entrepreneur is having the self-motivation and persistence to do what is needed, no matter the cost.
By Staff Writer
Nov. 25, 2024
Mastering entrepreneurship
Roberto was one of the top 10 Entrepreneurs of the Year in 2006 and was voted Most Inspiring Entrepreneur by Microsoft and Entrepreneur Magazine.
By Jonah Nyoni
Nov. 23, 2024
Ncube calls for resolutions to development bottlenecks
The festival, which began on Tuesday and hosted by In Conversation with Trevor, is themed Transformative Ideas to Power Innovation and Entrepreneurship.
By Tafadzwa Mhlanga and Freeman Makopa
Oct. 31, 2024
Truth in entrepreneurial branding, keeping promise through AI
This week’s article focuses on the need for brands to keep their promises to the customers and the various stakeholders.
By Farai Chigora. and Tabani Moyo
Oct. 27, 2024
Financial institutions must support Education 5.0
It will be a mountain to climb to maintain education 5.0 with the absence financial support. Achieve Vision 2030 with financial support to entrepreneurs!
By Johannes Marisa
Oct. 25, 2024
Importance of building sustainable enterprises for future generations
With generational wealth, families can support causes they are passionate about, invest in community projects, and drive social change
By Gloria Mukombachoto
Oct. 18, 2024
